Gruezi! A case study by

E,T&H Werbeagentur AG

The making of a love brand

Client: Tilsiter Switzerland

The making of a love brand

A holistic campaign to strengthen the brand positioning and foster the "talking about the brand" to ultimately become the cheese love brand.

Nation-wide TV-spots

Linking Tilsiter to Swiss values, traditions, and sights. The unique and lovely "wooden" Tilsiter cows are the authentic brand ambassadors.



Hauptstrasse, 102
9401 Rorschach

Axel Thoma
Contact Axel Thoma

+41 71 846 68 68